Alasdair MacIntyre, After Virtue

 

2. The Nature of Moral Disagreement Today and the Claims of Emotivism

 

The Problem: There seems to be no rational way of securing moral agreement in our culture.

 

Why not?  Incommensurability of rival arguments: From our rival conclusions we can argue back to our rival premises, but when we do arrive at our premises argument ceases and the invocation of one premise against another becomes a matter of pure assertion and counter-assertion.

 

If I lack any good reasons to invoke against you, it must seem that I lack any good reasons.  Hence it seems that underlying my own position there must be some non-rational decision to adopt that position: hence, there is underneath all public arguments, a disquieting private arbitrariness.

 

Note the odd illusion: I seem to be arguing based on impersonal principles independent of the relationship between speaker and hearer.

 

Thus MacIntyre recognizes what Rawls did as well: the fact of moral pluralism.  But he goes on to point out that: “In the transition from the variety of contexts in which these moral theories were originally at home to our own contemporary culture, terms such as virtue, justice, piety, duty and even “ought” have become other than they once were. [More on that in the last chapter below.]

 

So much for “The Nature of Moral Disagreement Today.”  What are the “Claims of Emotivism”?

 

Emotivism: the doctrine that all evaluative judgments and more specifically all moral judgments are nothing but expressions of preference, expressions of attitude or feeling.

 

To large degree, people no think talk, and act as if emotivism were true, no matter what their avowed theoretical standpoint may be.  Emotivism has become embodied in our culture.

 

How do we know?  What does that look like?

 

3. Emotivism: Social Content and Social Context

 

What is the key to the social content of emotivism?  It is the fact that emotivism entails the obliteration of any genuine distinction between manipulative and non-manipulative social relations.

 

Non-manipulative: To treat someone as an end [remember Kant] is to offer them what I take to be good reasons for acting in one way rather than another, but to leave it to them to evaluate those reasons.  It is to be unwilling to influence another except by reasons which that other he or she judges to be good.

 

If emotivism is true, this distinction is illusory.  For evaluative utterance can in the end have no point of use but the expression of my own feelings or attitudes and the transformation of the feelings and attitudes of others.  I cannot genuinely appeal to impersonal criteria, for there are no impersonal criteria.

 

What then would the social world look like if seen with emotivist eyes?  What would it be like if emotivism were widely presupposed?

 

The unifying preoccupation of that traditio is the condition of those who see in the social world nothing but a meeting place for individual wills, each with its own set of attitudes and preferences and who understand that world solely as an arena for the achievement of their own satisfaction, who interpret reality as a series of opportunities for their enjoyment and for whom the last enemy is boredom.  In other words: the rich aesthete.

 

The rich aesthete with a plethora of mans searches restlessly for ends on which he may employ them, but the organization is characteristically engaged in a competitive struggle for scarce resources to put to the service of predetermined ends.  Bureaucratic rationality is the rationality of matching means to ends economically and efficiently.

 

On this view: Questions of ends are questions of values, and on values reason is silent: conflict between rival values cannot be rationally settled.

 

Bureaucratic authority appeals to its own effectiveness.  And what this appeal reveals is that bureaucratic authority is nothing other than successful power.  (Power at the service of whatever ends.)

 

A manager’s function is that of controlling behavior and suppressing conflict.

 

Oddly enough, the “rich aesthete” and “the manager” may even on occasion be found in one and the same person who partitions his life between them.

 

Thus, as we have seen, emotivism is a theory embodied in characters who all share the emotivist view of the distinction between rational and non-rational discourse, but who represent the embodiment of that distinction in very different social contexts.  To the Rich Aesthete and the Manager, we must now add: the Therapist.

 

The manager represents in his character [as a character] the obliteration of the distinction between manipulative and nonmanipulative social relations; the therapist represents the same obliteration in the sphere of personal life. [Which is why corporations and advertizers were some of the first to recognize the potential of modern techniques of the therapist.  Work harder.  Buy more.]

 

The manager treats ends as given, as outside his scope; his concern is with technique, with effectiveness in transforming raw materials into final products, unskilled labor into skilled labor, investment into profits. 

The therapist also treats ends as given, as outside his scope; his concern also is with technique, with effectiveness in transforming neurotic symptoms into directed energy, maladjusted individuals into well-adjusted ones.  Neither manager nor therapist, in their role as manager and therapist, do or are able to engage in moral debate. 

 

They are uncontested figures, who purport to restrict themselves to the realms in which rational agreement is possible — that is, of course from their point of view to the realm of fact, the realm of means, the realm of measurable effectiveness.

 

The Modern Self

 

The specifically modern self, the self that I have called emotivist, finds no limits set to that on which it may pass judgment for such limits could only derive from rational criteria for evaluation and, as we have seen, the emotivist self lacks any such criteria.  Everything may be criticized from whatever standpoint the self has adopted, including the self’s choice of standpoint to adopt.  It is in this capacity of the self to evade any necessary identification with any particular contingent state of affairs that some modern philosophers, both analytical and existentialist, have seen the essence of moral agency.  To be a moral agent is, on this view, precisely to be able to stand back from any and every situation in which one is involved, from any and every characteristic that one may possess, and to pass judgment on it from a purely universal and abstract point of view that is totally detached from all social particularity. [Kant, Rawls: at least for the “political notion of the self”]

 

Managers and therapists enjoy their status in virtue of their membership within hierarchies of imputed skill and knowledge.  In the domain of fact there are procedures for eliminating disagreement; in that of morals the ultimacy of the disagreement is dignified by the title “pluralism.” 

 

If any minimally rational agent is to be accounted a moral agent, but “experts” are experts in fact and technique, who is going to be dominant in a society that is called “democratically pluralistic”?

 

Back to the modern “self”

 

The democraticized self [political notion of the self for the purposes of pluralistic democratic liberalism] has no necessary social content and no necessary social identity; it can then be anything, can assume any role, or take any point of view, because it is in and for itself nothing. 

 

Cf. Sartre and Goffman

 

What moral modes are open to the self thus conceived — as lacking any ultimate criteria?

 

Whatever criteria or principles or evaluative allegiances the emotivist self may profess, they are to be construed as expressions of attitudes, preferences and choices which are themselves not governed by criterion, principle or value.

But from this it follows that the emotivist self can have no rational history in its transitions from one state of moral commitment to another.

 

It is a self with no given continuities, save those of the body which is its bearer [and even that has become questionable]

 

The self thus conceived, utterly distinct on the one hand from its social embodiments and lacking on the other any rational history of its own.

 

Thus one way of re-envisaging the emotivist self is as having suffered a deprivation, as stripping away of qualities that were once believed to belong to the self.  The self is now thought of as criterionless because the kind of telos in terms of which it once judged and acted is no longer thought to be credible.

 

No longer identified as brother, cousin and grandson, etc.: the “encumbered self.”  These are not characteristics that belong to human beings accidentally, to be stripped away inn order to discover ‘the real me.’  They are a part of any substance defining partially at least and sometimes wholly my obligations and my duties.  Individuals inherit a particular space within an interlocking set of social relationships.

 

To know oneself as such a social person is however not to occupy a static and fixed position.  It is to find oneself on a journey with set goals: to move through life is to make progress — or to fail to make progress — toward a given end.

 

This conception of a whole human life as the primary subject of objective and impersonal evaluations, of a type of evaluation which provides the content for judgment upon the particular actions or projects of a given individual, is something that ceases to be generally available at some point in the progress — if we can call it that — towards and into modernity.

 

Is this a liberation?  Or did the modern ‘self,’ the emotivist self, in acquiring sovereignty in its own realm lose its traditional boundaries provided by a social identity and a view of human life as ordered to a given end?  And if so, then what?

 

The bifurcation of the contemporary social world into a realm of the organizational in which ends are taken to be given and are not available for rational scrutiny and a realm of the personal in which judgment and debate about values are central factors, but in which no rational social resolution of issues is available.

 

Modern political debates are often ‘staged’ in terms of a supposed opposition between individualism and collectivism.  On the one side there appear the self-defined protagonists of individual liberty, one the other the self-defined protagonists of planning and regulation, of the goods which are available through bureaucratic organization.  But in fact what is crucial is that on which the contending parties agree, namely that there are only two alternative modes of social life open to us, one in which the free and arbitrary choices of individuals are sovereign and one in which the bureaucracy is sovereign, precisely so that it may limit the free and arbitrary choices of individuals.

 

Freedom as nothing but a lack of regulation of individual behavior linked to forms of collectivist control designed only to limit the anarchy of self-interest.

 

The climate of bureaucratic individualism: the bourgeois bohemian.

 

5. Why the Enlightenment Project of Justifying Morality Had to Fail

 

Untutored human nature as it happens to be; human nature as it could be if it realized its telos; and the precepts of rational ethics as the mean for the transition from one to the other.